Master Chief använder en bubble grenade för att skydda sig mot all reklam.Variety skriver att Xbox 360 spelet Halo 3 får rejält med reklam inför lanseringen nästa vecka.
Microsoft will hit the tube in a big way to promote next week's launch of its vidgame "Halo 3."
Company's been marketing the Xbox 360 title since December, but the last-minute push emphasizes TV, with Microsoft essentially taking over male-skewing cablers Spike TV, Sci Fi Channel and Comedy Central over the three days leading up to the title's Tuesday bow.
Specific channels were targeted because "they focus on our demo, and our ad campaigns are running on them," Di Cesare added.
On Monday, Spike TV's "Game Head" vidgame show will host a live feed from the "Halo 3" launch event at Best Buy's flagship store in New York City ...//... After midnight, cabler airs half-hour special "Halo 3: Launched!," featuring a performance by Linkin Park and interviews with "Halo" fans. ...//... And on launch day, Tuesday, Sci Fi Channel bows half-hour "Halo 3: Sci vs. Fi," which examines the making of the game...
...och för er som har missat reklamen. TV6 drar sitt strå till stacken, Sci-Fi Fredag sponsras av Halo 3!
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